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Wednesday, June 9 • 6:30pm - 8:00pm
Made in NY: Social Games and Branding

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Social games present an emerging tool for traditional brands to connect with consumers. To date, however, there exists very little insight into the best practices necessary to capitalize on this opportunity. How can a brand participate without damaging its reputation? What works? What doesn't?

A collaboration between the Mayor’s Office of Film, Theatre and Broadcasting, the NYC Chapter of the International Game Developers Association and SuperData Research, the event will feature game designers and representatives from renowned media companies that will share what they've learned from making social games a key component of their branding and promotional strategies.

RSVP Required RSVP to rsvp@film.nyc.gov by Friday, June 1.
http://internetweekny.com/events/390

Wednesday June 9, 2010 6:30pm - 8:00pm
The New School, Tishman Auditorium 66 West 12th Street between 5th and 6th Avenues New York, NY 10011

Attendees (2)

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